MADAME DELVAUX’S

Package Design

PROJECT DESCRIPTION: Package design for an alternative anxiety treatment consisting of a bottle of lavender essential oil and an amethyst crystal.

MEDIA: Illustrator.

CONCEPT: Hearkening back to trends found in early 1900’s patent medicines, this design references the illustration, woodblock typography, and story aspect frequently used to market “cure-all” treatments. The fictional Madame Delvaux is a witch who is credited for the great discovery of this extraordinary anxiety cure.

TARGET AUDIENCE: Young adults, spiritually inclined individuals, and those that seek out alternatives to western medicine.